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CROC Professional
Tools for the art of transformation.
Professional flat irons, dryers and curling tools — engineered in our own factories and sold direct from CROC.
Buy direct
Bought here, it is the real thing.
CROC tools are engineered and built in our own factories, and this is the manufacturer's own store. Every iron sold here comes from the original source — not a reseller, not a marketplace listing, not a grey import. If you have ever wondered whether the tool in your hand is genuine, buying it here is the answer.
The technology
What makes a professional tool professional.
Pico Infrared
Infrared heat works from the inside of the hair outward, so styling happens at a lower surface temperature.
Black Titanium
Titanium plates carry heat evenly and recover fast, which is what keeps a pass consistent from root to end.
Tourmaline Ceramic
Negative ions close the cuticle as you style, reducing frizz and leaving more shine behind.